Collected.info

News aggregator’s are becoming an increasingly important tool for both marketers and consumers. We are inundated with information on what seems like a real time basis, its very easy to become overloaded and miss important pieces that you are most interested in. From Collected.info

All your news and interests in one place

Collected is a service where you easily gather feeds and news sources in to collections where you (and others!) can get a good overview and follow them on a daily basis. You can even export your collection to a new feed that you can use in your favourite reader such as Google Reader, Net News Wire, etc.

Collected gather news websites, twitter feeds, flickr feeds, blogs, or just about anything that uses RSS, Atom or XML.

Collected is built on our wish to make the Internet a more fun and easier to use place.

Collected was created by serial entrepeneurs David Sundin, Ted Persson and Andreas Thorstensson together with creative agency Great Works.

Contact .Collected

info[at]collected.info
twitter.com/collectedinfo

What I really like about collected is the slick display format, All your aggregated news are organized and displayed in a blog like format. Users can customize their feeds, explore other feeds and share with friends. Collected also makes a point to display the sources of content on the right hand side of the feed page.

The drawbacks I see for collected are the long post lengths, because of its “blog” like design older news is constantly pushed down and difficult to find. It would also be nice if each individual page had a search function instead of the entire site ( a la Tumblr).

Overall Collected.info is a really simple and cool way to create custom news feeds. In contrast Yahoo Pipes has a fairly robust process for essentially the same service.

News Aggregators – Pulse

March 14, 2012 Leave a comment

Right now I’ve started exploring Pulse and based on my first impression may be the most visually appealing option available.  Pulse encourages users to use their service by providing users with “packages” of useful news sites which can then be displayed on “pages” (which can be organized under headings such as gaming or technology).  Pulse displays available news articles by displaying the headline picture (if available).  The full article is displayed within the app, so the you never have to visit the site to read the article.

Pulse in particular does not load up the entire article at once.  Pulse will provide a small snippet of the article for the user to read, and if you decide that you want to read the whole article you an load it within the app.  I assume that Pulse chose to do this in order to reduce the initial loading time for smartphones.

So far I’m really enjoying Pulse and I have yet to find a major flaw within the app.  I will continue to use Pulse in the future.  If you want to join click on the link!

Categories: Social Media Tags: ,

SlideShare

February 22, 2012 Leave a comment

Hey all, I just uploaded today’s power point presentation to SlideShare. Check it out here.

Categories: Uncategorized

Our Resources

February 22, 2012 Leave a comment

Over the last few weeks this blog has really taken on a life of its own for John and I. Keeping that in mind how did we pull it off, where did our learning come from and where did our inspiration come from? Well luckily today were going to share 10 resources that proved invaluable to the two of us during our time here. Check it out, share it, comment:

1. Rethinking Your Blogging Strategy

Using research from Technorati and their State of the Bloggerverse series, this resource provides graphs and statistics to help you rethink your blogging and your social strategy going forward.

Mashable resource taking you through creating a stickier blog community. Reducing bounce rates and growing your community are the objectives here.
Mashable provides a comprehensive list of tools to optimize your RSS activities
120 tools integral to every blogger from rookie posters to grizzled vets.
5. Focus
The tittle gives it away but this resource is dedicated to framing your focus and maximizing the power of your content
Starting a blog or at least thinking about it? Start here, you wont be sorry.
Publishes daily content dedicated to blogging and engagement, rated one of the top 10 social media blogs by Social Media Examiner
Another Mashable resource outlining the necessity for a company blog as well as the steps behind getting started.
WordPress resource for maximizing your visibility and increasing your traffic.
Really slick infographic, where do you fit in?

These are just the top 10 as of last night, click through the blogroll and subsequent categories on the right hand side for even more resources!

Yahoo Pipes: Rerouting the Internet

February 22, 2012 Leave a comment

For those of you out there curious about Yahoo Pipes this video is for you. If you ever wondered how pipes work, how pipes can be applied or what ARE yahoo pipes, watch this please:

 

Categories: Blogging Tags: , ,

RSS

February 22, 2012 Leave a comment

RSS is very possibly one of the Internets most unique acronyms, simply because its meaning cannot be agreed upon. To some its Rich Site Summary, to others its Real Simple Syndication. At the end of the day both definitions have similar meanings, for the purpose of this post it is both.

So we know what RSS means, but what does RSS do and why should you use it? RSS solves a problem that many heavy web users are familiar with, too much content not enough time. RSS allows users to add an RSS subscription to their RSS reader and stream content from around the web into one consolidated location.

However RSS is not simply a tool for end users to browse and enjoy your content, RSS provides creators of content a unique distribution opportunity.

While RSS was at one point only considered to be a means to deliver news headlines, RSS has quickly become a powerful medium to disseminate all kinds of information. As traditional marketers are attempting to rein in content delivery, measuring e-mail open rates, click-throughs and conversions, Internet users are fighting to gain control over the content they receive. Savvy marketers and business owners are using RSS as a way to improve corporate communication and increase their external exposure and brand appeal.

1. PDF Documents – Consider broadcasting meeting agenda notes or documentation as a PDF included with a feed, allowing interested individuals to access information without having to deal with cumbersome e-mail attachments.

2. PPT Presentations – Presentations can easily be distributed in a feed enclosure. The added benefit is that presenters using Power Pointâ„¢ will not have to lug their notebook to a meeting to present – they can manage the presentation from an iPod or similar handheld that reads RSS feeds.

3. Video – Video or streaming video are both possible via the enclosure field. Have lectures or even political debates come to life with the added video component.

4. Audio – Audio content does not mean that feeds are limited to your favorite songs. Podcasting is the coined term for audio content contained in a feed and can include language instruction, talk shows or editorials.

5. Images – Imagine realtors using the enclosure field to display photos of homes to interested buyers. Now they can carry a light-weight catalog with them to show potential buyers at a moment’s notice.

6. Downloads – Consider an information technology department in a large corporation conducting proprietary software updates, including executables or zip files in the enclosure field which allow users to update the software at a convenient time.

RSS for Business 

Here is a quick video that helps explain the creation and applications of RSS feeds for your blog or website: 

Now that we understand how RSS works and what it can do for your blog, check out this almost exhaustive list from Mashable. The list includes RSS tools for Windows, Mac or Linux, desktop or web based, RSS managers and subscribers. Also included are RSS mixers such as Yahoo Pipes (more on this later) that allow users to customize and share RSS feeds.

 

Categories: Blogging, Uncategorized Tags: , ,

Movable Type

February 22, 2012 6 comments

Movable Type is the last blogging platform I will cover.  I’ve begun to notice a trend between the various blogging platforms I have looked at; all of them offer a similar service with some small differences.  Movable Type offers three levels of service (Movable Type, Movable Type Pro and Movable Type 5 Advanced).  The basic version of Mavable Type offers exactly the same features as other blogging platforms, the main difference is that Movable Type is not a web-based platform, users will have to download and use a program to use Movable Type.  Movable Type does not provide a hosting service so users will have to find a independent hosting service.

Movable Type Pro costs $399.95 – $999.95 for a liscense to use.  Movable Type Pro is aimed at businesses looking to establish a blogging presence.  Movable Type Pro is different from the basic version because Movable Type will offer premium customer service for businesses.

Movable Type Advanced is Movable Type’s high-end platform.  Aimed at large corporations who require compatibility with Oracle or SQL server databases.  This product will provide all of the features of the previous two products with the added benefit of priority service.

Movable Type allows dedicated bloggers to develop stunning blogs (arguably better looking than any of the other platforms) just look at bike hugger for an amazing example.

Overall I think that of all the platforms Movable Type may be the best suited for businesses (WordPress.org may compete) because of their focus on providing businesses with what they truly need (priority support and business features).  Movable Type may not be well suited to a beginning blogger, however it offers more quality than most of the competition.

Visit Movable Type for more information!

Categories: Blogging Tags: ,
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